Category Archives: Blog

Increase Your R4 Factor Published on April 21, 2014 by admin Category : Blog


We can market our businesses, stay top of mind and increase revenue by centering on the “R4 Advantage”: Relationship, Relevance, Remembered and Recommended.  Achieving these 4 R’s can be done with the use of promotional products and a targeted marketing campaign. As you build your relationships as a solution provider, you increase your relevance. Your […]

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Infused or Confused? Published on October 26, 2012 by admin Category : Blog


INFUSE according to Webster: to cause to be permeated with something (as a principle or quality) that alters usually for the better.  If you look around, you’ll see that many products are being infused.  We have craft brewery clients in Minnesota that will directly infuse extra fruit and hops to a beer on tap.  With […]

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Time For Client Relationships Published on May 15, 2012 by admin Category : Blog

no clock

The 1st “R” in the R4 Advantage is “Relationship”.  All of life is built on the desire for relationships.  Time is required for the best relationships.  The longer the relationship the better you get to know the desires and needs of others.  We see this in relationships between parents and children, siblings, spouses and of […]

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The Gift That Keeps On Giving Published on April 20, 2012 by admin Category : Blog


Reciprocal as found in Webster: serving to reciprocate: consisting of or functioning as a return in kind.  We can even go back a few thousand years to the biblical book of Galatians chapter 6 verse 7, ” Do not be deceived: God cannot be mocked. A man reaps what he sows.”    I also heard […]

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Top 10 Promotional Products Published on March 5, 2012 by admin Category : Blog, Products In Action

10 command

Top 10 lists have been around as long as I can remember and maybe since the beginning of time.  There is the famous list of commandments that Moses brought down from the Mount, or was that Charlton Heston?  With a little searching on the web you can find the top 10 nearly extinct household items, […]

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Promotional Product Insanity Published on November 1, 2011 by realm9000 Category : Blog


It may not be the official Merriam-Webster definition but I’m sure we’ve all heard that insanity is “doing the same thing repeatedly and expecting a different result”.  Shrinking promotional budgets have caused some companies to cut their promotional purchases all together.  They just haven’t seen the return on the investment.  Perhaps they are expecting a […]

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